Archive for September, 2010
TTB had a fascinating tidbit in the September 3, 2010 TTB Newsletter. It tends to say that nutrition information will be attaching to beer, wine and spirits a lot sooner than most people expected. Not so much on labels (yet), but on menus, wine lists and similar postings at on-premise retailers. This seems like a huge and important development, courtesy of President Obama, Congress and FDA (rather than TTB). It therefore seems odd that there is not much outcry; the submitted comments do not show much awareness from the alcohol beverage industry. The Washington Post suggests that the connection among the health care legislation, menu labeling and alcohol beverages caught most people by surprise.
TTB summarized the initiative succinctly:
On March 23, 2010, the President signed the health care reform legislation into law. Section 4205 of the Patient Protection and Affordable Care Act of 2010 requires restaurants and similar retail food establishments with 20 or more locations to list calorie content information for standard menu items on restaurant menus and menu boards, including drive-through menu boards. Other nutrient information – total calories, fat, saturated fat, cholesterol, sodium, total carbohydrates, sugars, fiber and total protein – would have to be made available in writing upon request.
The FDA Questions and Answers in B, Covered Food, Question 2, provides: “Are meat and poultry dishes and alcoholic beverages that are served in a covered restaurant or SRFE subject to the requirements in section 4205? Yes. Meat and poultry dishes and alcoholic beverages are considered food as defined in the FFDCA (see Question B.1). Therefore, the nutrition disclosure requirements in section 4205 apply in cases where these foods are listed on a menu or menu board or are otherwise covered under section 4205, even though they may be regulated by other agencies in other circumstances.”
The FDA is required by law to issue proposed regulations to carry out these provisions by March 23, 2011.
The FDA notice is here. FDA’s Guidance explains that alcohol beverages are covered every bit as much as a McMuffin. The Womble Carlyle law firm explains that this initiative is on a very fast track, with some elements (such as calorie disclosure) already binding as of enactment of the law six months ago, well before the regulations get written or finalized. It’s a good time to be in the calorie measurement business.
Long Trout Winery has quite a few eccentric labels. Some of them are eccentric due to the unusual blend of ingredients. But quite a few of them are eccentric in referring to the panoply of human sexual organs.
Featured above are the trusty Swollen Member, the good old German Helmet, and Old One Eye. The latter is made with tomatoes, raisins, onions, sweet peppers, celery, string beans, carrots, hot peppers, parsley, horseradish, garlic and soy sauce. Would you drink it? Long Trout is in Auburn, Pennsylvania. Before we depart the topic of Long Trout and their risque labels we’d be derelict if we did not mention this label about everyone’s favorite garden implement.
This post will start short but is likely to grow long over time. Very long. We will try to show the enormous range of foodstuffs from which wine is produced. With each post we will add to the list, and I predict it will grow way past 50 60. Today we add Strawberry wine to the list.
- Avocado wine
- Banana wine
- Cantaloupe wine
- Dandelion wine
- Elder flower wine
- Fig wine
- Grape wine
- Jasmine fruit wine
- Kiwi wine
- Linden flower wine
- Lychee wine
- Mangosteen wine
- Marionberry wine
- Onion wine
- Pomegranate wine
- Pear wine
- Pepper wine
- Pineapple wine
- Rhubarb wine
- Strawberry wine. This fruit wine is made by Logan’s View Winery of Glen Rock, Pennsylvania.
- Tomato wine
- Watermelon wine
First it was a major book. Then “A Major Motion Picture.” Now, “Eat, Pray, Love” is an Italian wine coming to a store near you. If the wine sells, too, who knows what will be next. The Wii game? EPL analgesics? I also wonder to what extent the success of this franchise is due to the power of good design and font choices; this would just not be the same in Times New Roman.
These wines, referring to the Elizabeth Gilbert book, are imported by Chateau Diana of Healdsburg, California.