AH-sigh-EE. The Acai Berry
It is pronounced AH-sigh-EE, according to Zola. And it’s probably at a bar near you. It is a small, black-purple berry common to Brazil.
Distilled Resources was first off the mark, with VeeV acai spirit, in 2006. The back label says “The acai berry is thought to be the world’s preeminent superfruit … blended with … prickly pear and the acerola cherry.” VeeV also happens to have one of the prettier websites.
The idea was good enough that Anheuser-Busch followed in 2007, with PomaAcai. It is a pomegranate and acai berry flavored vodka, made in collaboration with USDP of Minnesota.
Not to be outdone, Absolut came along in 2008 with Absolut Los Angeles. It is acai, acerola, pomegranate & blueberry flavored vodka. It is of course made in Sweden, though another place is featured much more prominently on this label. It can be difficult to predict when this will and will not be allowed. We doubt TTB would allow Absolut Napa.
Tags: ingredients, policy
This entry was posted on Thursday, December 4th, 2008 at 8:30 am and is filed under flavored vodka, liqueur . You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
December 9th, 2008 at 1:13 pm
I work with the online community team for VeeV and came across your blog post. I thought you and your readers might be interested in the viral campaign we are running to promote VeeV across the country. Check it out at http://www.theendofvodka.com. Good stuff!
December 9th, 2008 at 1:17 pm
It is about the best website (beverage or other) we have seen in a long time.