Archive for the ‘cocktail’ Category
Because the term “Molotov Cocktail” has been so widely used (for at least 70 years), I would have expected somebody to grab onto it and apply it to alcohol beverages sooner. It was not until July of 2011 that somebody grabbed onto it, as in the case of Evil Twin Brewing above. In this case the name relates to the “explosive” and “arrogant” amount of hops in this beer. A few years earlier, Molotov Hoptail had roughly the same idea. Hoptail gets extra points because the brewpub is just down the street and a delightful addition to the neighborhood.
I probably would have expected the term to get applied to something more akin to a traditional “cocktail” and less akin to a traditional beer. But perhaps TTB would have been concerned about the use of cocktail-type language on a spirit that is other than a “recognized cocktail.” TTB has various rules about recognized cocktails, such as pre-mixed margaritas, daiquiris and the like. For example, the BAM says a daiquiri must contain rum and lime, and a margarita must contain Tequila, triple sec and citrus. A few of these cocktails are vaguely reminiscent of the above, at least as to sound: Black Russian, White Russian, Brandy Alexander, Bloody Mary.
We’ve come a long way, from clay pots to glass bottles to steel cans to . . . the bag-in-box. The bag-in-box came to wine about 10 years ago and Franzia took it and ran with it (Franzia’s website and labels say it’s “The World’s Most Popular Wine.”). But much more recently, the box has come around to package beer and spirits.
Sam Adams Twisted Tea is packed in a 1.3 gallon Cardboard Keg. The box says the beverage will stay fresh for up to 30 days after opening, and that’s pretty good for a beer product. The product is classified as a malt beverage with natural flavors.
Turning to spirits, the Sauza Margarita is packed in a 1.75 liter bag-in-box. It is classified as a spirits cocktail, made with tequila and triple sec.