Posts Tagged ‘origin’
California Rum
Most of the world’s rum is produced in the Caribbean. Not a lot has been made in the US.
But lately there are signs of incipient production in California. Here are two: Agua Libre and Eurydice. Both are made by St. George Spirits in Alameda, California. A Swedish blog explains:
Eurydice starts with the fresh-pressed cane juice of 100% California-grown sugar cane. The cane, grown in Southern California, is harvested and crushed at St George Spirits’ Alameda facility where it is fermented with two strains of wine yeast designed to accent the fruit and floral notes of the cane.
It is good to see that TTB is not asserting that an appellation may not be indicated. On some occasions TTB has asserted that vintage-, varietal-, and appellation-type claims should not be made on distilled spirits products because these subtle characteristics are not discernible after distillation.
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Too Remote Brewery
Lang Creek Brewery bills billed itself as “America’s Most Remote Brewery” and is was 500 miles east of Seattle, in Marion, Montana.
Perhaps it was too remote. Sadly, it closed a few months ago. The above is one of the last of about 12 approvals over just five months (for the most recent owner of the brewery). It’s a tough business and I suppose it’s even tougher when things like supplies and repairs and visitors are a few hours away. New West explains why the brewery could not carry on, complete with good photos. In the article, Lang’s marketing director confirms:
“The idea was great, the location was awesome — it’s such a gorgeous piece of property. … But business-wise it’s just hard to make a living when you don’t have consumers all around you.”
Was it really America’s most remote brewery? By what measure? What’s the most remote brewery now?
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China Silk Cabernet, Vintage 4707
China is of course coming on strong in many fields, such as athletics and car production. And now it looks like China’s alcohol beverages, too, are modernizing. China Silk (as above) has a somewhat more modern label, compared to most Chinese wines we have seen over the years. Imperial Jade is also made in China and is a lychee flavored vodka. The front label claims it’s filtered eight times through jade and charcoal. The back label helpfully explains that jade “symbolizes strength, nobility, perfection and immortality.” It must be powerful stuff because it also embodies “wisdom, compassion, modesty, justice and courage.”
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Tahitian Treat; Beer and Rum Punch from Tahiti
It’s a tiny island, 5,000 miles away from the US (near the pointer). But it’s the source of at least two alcohol beverage products bound for the US market. Hinano Beer (above) is made in Tahiti, French Polynesia and it is imported by mighty Anheuser-Busch. A-B produces and imports a shockingly huge number of alcoholic beverage products — well beyond Bud and Michelob, and this is but one example of the many others.
Another Tahitian product is Manuia Tahiti, Passion Punch. The label suggest it is made with a rum base, but TTB’s qualifications suggest that the base is actually distilled from cane and pineapple. The database shows only a few other alcohol beverage products made in Tahiti, and this makes sense because the island is only 28 miles wide.
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Twistee Rules: Aggregate Packaging
This may look like just another ready-to-drink spirit but there is quite a lot going on here.
- It is two products on one label approval form. Box 19 (of the approval linked above) carefully notes “there are two pre-import letters associated with this product.”
- It is important to sell these in a four-pack because each cup is only 25 ml. TTB does not allow 25 ml. for spirits. When four are joined together, as here, it conforms to the 100 ml. “standard of fill.” These standard of fill rules have been important to TTB for many decades. TTB calls this aggregate packaging.
- To reinforce the aggregation, it is helpful to say NOT FOR INDIVIDUAL SALE.
- Because they are tiny, it is helpful to state NOT FOR CHILDREN. This can help avoid the shame of a Liquid Lunchables designation.
- It is important to put some labeling on the outer pack and some on the inner pack.
The origin (New Zealand) is also a bit unusual for spirits. There are a great many products in the Twistee Shots line, imported by Smart Beverage of Louisville, Kentucky.
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