Puzzle Time Wines
As lawyers, we would never condone playing games on wine labels. But here are two examples where TTB was okay with it.
On the left, Puzzle Time wine has a word search game.
On the right, the Fetzer label features a “rebus.” That’s right, a rebus. The approval describes a rebus as “a kind of word puzzle that uses pictures to represent words or parts of words.” Can you read the rebus on this label? I don’t want to spoil the fun here, but the answer can be found on the label approval.
Tags: business strategy, design
This entry was posted on Monday, November 16th, 2009 at 8:55 am and is filed under wine . You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
November 24th, 2009 at 11:36 am
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November 24th, 2009 at 11:39 am
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November 24th, 2009 at 5:56 pm
Right Brain Resource Blog » Blog Archive » Interactive wine label says:[...] wine labeling from Puzzle Time. It’s probably best to start the crossword before you finish the bottle of [...]